Where can I find the Betting Rules?
Please download William Hill’s Betting Rules (PDF).
*Rules updated: 6 April 2018.
Please download William Hill’s Betting Rules (PDF).
*Rules updated: 6 April 2018.
William Hill makes every effort to provide accurate, timely information on its site. Some information is provided by third parties and as such William Hill accepts no responsibility for the accuracy of information found at this web site. William Hill accepts no liability for any damages or losses which are deemed or alleged to have arisen in connection with William Hill’s website or its content including without limitation, delays or interruptions in operation or transmission, loss or corruption of data, communication or line failure, any person’s misuse of the site or its content or any errors or omissions in content.
If you have any queries please contact William Hill.
The following statement sets out William Hill’s policy relating to the collection, storage and use of personal information in the course of its business.
In this policy:
(a) “we”, “us”, “our” or “William Hill” means William Hill Australia Wagering Pty Limited ABN 14 106 487 736 which operates William Hill and Centrebet.
We take seriously our obligation to safeguard personal information about our clients, and are committed to complying with the Australian Privacy Principles contained in the Privacy Act 1988 (Cth).
You should review this page periodically so that you are updated on any changes to the policy.
Types of Personal Information we collect and hold
We collect a variety of personal information in the course of our business.
The types of personal information that we may collect and hold includes, without limitation:
How we collect Personal Information
We will collect personal information only by lawful and fair means.
We collect your personal information directly from you unless it is unreasonable or impracticable to do so. We may collect this information when you:
It may also be necessary to collect your personal information from third parties, including:
We may also collect your personal information from other entities in the global William Hill group of companies (which includes William Hill PLC and related entities).
We are required by our Northern Territory Sports Bookmaking Licence to record all telephone calls we have with you. We shall make a recording of all telephone calls with you including where you place a wager, lodge a dispute, or where there is a discussion regarding any aspect of your account. We will not tell you each time we record a call. You acknowledge this and agree to such recordings being made, and, you agree that the relevant recordings and/or any records of your transactions may be made available to the regulatory authority to enable any dispute to be determined in accordance with William Hill’s Rules.
Personal information may also be collected by cookies when you use our website and apps. See Cookies below for further information.
Anonymous Dealings with William Hill
Should you wish to deal with us anonymously and/or with a pseudonym, we may be able to provide you with general information on our products and services. However, if you choose not to identify yourself or you wish to use a pseudonym we will not be able to provide you with any services or process your application to become a client of William Hill.
Why we collect, hold, use and disclose personal information
We collect and hold, use and disclose personal information for purposes including the following:
To whom Personal Information is disclosed
By registering with William Hill and providing personal information you consent to your personal information being used by us and other entities in the global William Hill group of companies.
We share personal information with other entities in the global William Hill group of companies in a strictly controlled manner and do not sell personal information to other companies.
We may disclose your personal information to third parties as follows:
Should the information be transferred to a third party, we will use reasonable endeavours to ensure that the information disclosed is protected by the third party under contractual arrangements and in accordance with the Privacy Act.
We may use your personal information to contact you about our products and services that may be of interest to you. This communication may be by way of sms, email, website pop-ups, telephone or post.
If you do not wish to receive direct marketing communications please:
You can opt out of receiving William Hill promotional emails by clicking on the “unsubscribe” link in a William Hill promotional email.
Please note that your marketing preferences relate to the receipt of marketing and promotional messages from William Hill. You may continue to receive periodic communications from William Hill in relation to the management and administration of your William Hill account. These communications may be made by any of the methods of contact you have provided in relation to your account.
Verification of your identity using a credit reporting agency
We may disclose your name, residential address and date of birth to a credit reporting agency for the purpose of obtaining an assessment of whether that personal information so disclosed matches (in whole or in part) the personal information held by the credit reporting agency. This process assists us in verifying your identity as required by the Anti-Money Laundering and Counter Terrorism Act 2006.
The credit reporting agency may prepare and provide us with such an assessment and may use your personal information including your name, residential addresses and date of birth as contained in any credit information file relating to you and other individuals for the purposes of preparing that assessment. If you disagree with having your identity verified by a credit reporting agency, please contact William Hill Customer Service on 1800 007 238 so that we can discuss other options with you.
Security of Personal Information
We will take reasonable steps to protect the personal information we collect and ensure that it is accurate, complete and up-to-date.
Your information is held on secure servers. We may also store personal information in telephone recordings and in hard copy or paper files.
Our employees, agents, contractors are required to maintain the confidentiality of all personal information.
You are responsible for ensuring that you keep your username, password and account information confidential. If you suspect that your details may no longer be confidential, you should notify William Hill immediately, whereupon new details may be given.
You are responsible for the security of and access to your own computer/device. You should ensure that you always log out of your account after each use of the website/app.
Access to and correcting Personal Information
We take reasonable steps to ensure that the personal information we collect about you is accurate, up-to-date and complete. We also take reasonable steps to ensure that the personal information we use or disclose is accurate up-to-date, complete and relevant.
If we are satisfied that your personal information should be corrected we will take reasonable steps to correct it – this may include contacting you to seek your most current information.
Subject to the exceptions set out in the Privacy Act, you may request access to and correction of the personal information we hold about you. To access or seek correction of any of your personal information please contact our Privacy Officer. We will require you to verify your identity and to specify what information you require.
You may also update or correct some of your personal information via the “My Account” section of the website/apps.
Overseas transfer of personal information
There may be instances where we may be required to send your personal information overseas or collect personal information from overseas, including:
We may disclose your personal information to entities located outside Australia, including the following:
Unsolicited personal information
Where we receive unsolicited personal information, we will determine whether or not it would have been permissible to collect that personal information if it had been solicited. If we determine that collection would not have been permissible, to the extent permitted by law, we will destroy or de-identify that personal information as soon as practicable.
Like most websites and apps, we may collect non-personal information from your use of our websites and apps in order to assist with the administration of our websites and apps, to track site usage and to enhance your user experience.
Once logged in your IP address is tracked against your user ID for the purposes of preventing fraud, identifying improper activity connected with the use of our products and services, and creating an audit trail. We collect and store non-personal information that we collect through cookies, log files or web beacons to create a profile of our users. A profile is stored information that we keep on individual users that detail their viewing preferences. This profile is used to tailor a user’s visit to the William Hill site and apps, and to direct pertinent marketing promotions to users.
Cookies are small pieces of data which are stored by a website through your browser, to enable an improved experience whilst using or browsing a particular website/app or to remember your preferences or navigation history/activity (such as pages you have visited within a particular site or typical activity) at a particular site
We will not use these cookies to store information such as account details or transaction history.
You can delete cookies using your browsers own Clear History function. You can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some website and app features or services may not function properly without cookies.
Most web browsers allow some control of cookies through the browser settings. It is important to note however that if you block cookies from the William Hill site or apps there are a number of functions that may not work and you will need to reset your preferences each time you log in.
Third Party cookies
We may use third-parties to serve ads on our website/apps. These companies may place or recognise cookies, action tags and other technology to measure advertising effectiveness. Specifically, we use Atlas Solutions Universal tags to collect anonymous cookie-based data about users who perform certain actions our website/apps. Data collected with Atlas Universal Tags is reported on in aggregate, or via anonymous cookie-level log files. Any information these third parties collect via cookies and action tags is anonymous.
To specifically opt-out of interest based ad targeting click here and follow the instructions.
Find out more about cookies
To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.
If you have a complaint relating to how we handle personal information, please contact our Privacy Officer or phone 1800 007 238 and we will use all reasonable efforts to promptly determine and correct the problem.
If you are not satisfied with the outcome of your complaint you may contact the Privacy Hotline 1300 363 992 or visit www.privacy.gov.au for information about making a complaint to the Privacy Commissioner.
For further information about privacy issues in Australia, visit the Australian Federal Privacy Commissioner’s website Australian Federal Privacy Commissioner’s website www.oaic.gov.au.
If you have any further queries please contact our Privacy Officer or phone 1800 007 238
Last updated: 7 April 2017
William Hill is synonymous with bookmaking. To put the company’s remarkable legacy into perspective, it was founded in 1934, only a couple of years after Phar Lap had wowed racegoers with his legendary deeds.
William Hill, The Home of Betting, is one of the world’s leading betting and gaming companies, employing more than 16,000 people. Founded in 1934 in the UK, it is now one of the world’s largest bookmakers providing betting opportunities on a wide range of sporting events and entertainment. William Hill has expanded its international footprint in recent years, which includes Australia, which now has access to William Hill’s broad product range and innovations.
The Australian arm of William Hill is now one of the country’s market-leading and exciting online gaming brands through its acquisition of William Hill and tomwaterhouse.com. William Hill PLC is listed on the London Stock Exchange and became part of the FTSE100 in May 2013. The Group generates revenues of over £1.4bn a year.
William Hill endeavours to make your betting experience easy, fun and enjoyable, whether betting on your mobile, tablet or desktop. William Hill invest significantly in the latest technology, giving you fast and efficient products, secure and flexible payment options and online access to your account 24 hours a day utilising the latest telephone and internet technologies. Our Customer Support Team are committed to delivering a highly professional and responsive service for our clients, 24 hours a day, 7 days a week.
William Hill makes a significant investment into the Australian economy and into Australian Racing and Sports via taxes, capital investment, providing employment and the sponsorship of Australian sports and charities.
Your privacy and confidentiality is William Hill’s key priority. All transactions and financial matters will be handled with discretion. William Hill is a Verisign Secure site, safe for all online transactions. Our government regulations require stringent privacy rules protecting client confidentiality and we are fully regulated by the Northern Territory Racing and Gaming Commission and act in accordance with these regulations.
To self-exclude from William Hill you can do so by contacting our customer service team by phone, chat or e-mail stating that you would like to self-exclude, and they will assist you through the process.
You can also download the William Hill Self-Exclusion Form, fill it in and send it to the William Hill Customer Services Team.
You can also Self-Exclude via the NT.gov site by clicking here
User Generated Content includes any and all material, including information, text, photos, videos and any other materials that appear on, or can be accessed through, William Hill Australia’s social media pages as a result of a third party.
The following policy governs your use of the William Hill Australia Twitter and Facebook pages and any other social media (‘Pages’). Use of the Pages is conditional on your acceptance of this policy and your compliance with the terms herein.
a. Defamatory, obscene, offensive, violent, sexually explicit, threatening, abusive, vulgar, hateful or inflammatory;
b. Discriminatory on the grounds of race, sex, religion, nationality, disability, sexual orientation or age;
c. Deceptive or misleading;
d. An impersonation of another person or a misrepresentation of your identity;
e. A breach of any legal duty owed to a third party, including a contractual duty or a duty of confidence;
f. A breach of another person’s privacy;
g. Designed to harass or alarm;
h. Designed to give the impression that the content originates from William Hill Australia; and/or
i. Aimed at disparaging or damaging the business reputation of William Hill Australia or any of its employees
a. It is factually accurate;
b. It is an opinion which is genuinely held; and
c. It complies with the applicable laws in the Northern Territory or the country from which it is posted.